🚀 New Performance Optimizers are now available for Offsite campaigns!

What is it?

A powerful enhancement to the optimization models for Offsite campaigns, these new capabilities - Conversion Optimizer and Revenue Optimizer are designed to help advertisers hit campaign goals more efficiently.

Conversion Optimizer: Reduce Cost-Per-Order (CPO) and drive performance.
Revenue Optimizer: Maximize Return on Ad Spend (ROAS) for better ROl.

These optimizers use advanced models to focus on users most likely to convert or deliver higher basket values, ensuring advertisers get the most out of offsite campaigns.

🌟 Learn more:

What's New February 2025